Winona Activity Map

Illustration | Promotional Materials | Social Media

Summary

The activity map was a key component of Winona State's Major Fair event, designed to welcome students exploring new majors or considering a switch. The event aimed to make all participants feel at ease and confident they were in the right place. Our ultimate goal was to design a brochure that students would find valuable and choose to keep rather than discard.

Solution

As a team of designers, we identified our primary audience as first- and second-year college students, many of whom began their college journey during the challenges of the COVID-19 pandemic. With this in mind, we crafted a brochure that not only introduced academic opportunities but also encouraged students to explore the unique locations and experiences that Winona has to offer.

Our map was honored to be featured in the 2022 Interupture Design Show at Hamline University.

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