Pooh–Pooh Plastic
Branding & Identity | Promotional Materials | Social Media
Summary
Pooh–Pooh Plastic is a powerful brand and symbol, serving as a collective call to action against the global crisis of plastic pollution. It represents a unified effort to protect our planet from the harmful impacts of plastic waste.
Solution
The Pooh-Pooh Plastic logo provides a bold and recognizable identity, symbolizing the fight against ocean pollution. This design empowers individuals concerned about plastic waste and climate change to connect with and champion the movement, fostering a unified effort for meaningful change.
Logo Development
During the initial brief, the client emphasized incorporating water pollution elements into the logo and branding. The final design direction integrates text into a water bottle shape, transitioning into a crashing wave.
Final Logo